Car Wraps.
Car Wraps offer the lowest cost per view rate than other forms of advertising. What other form of advertising can possibly generate 40,000 views in just one day? None. Custom Vehicle Wraps are an affordable advertising strategy that takes your average vehicle and places it well above average.
A vehicle wrap has many benefits that stretch beyond the initial cost. Check out the vehicle wrap facts below from the Outdoor Advertising Association of America:
Mobile advertising can be the most effective and efficient form of outdoor advertising, reaching more consumers at a lower Cost Per Thousand Impressions (CPM) than any other form of outdoor advertising.
More than 95% of Americans are reached by media targeting vehicle drivers and passengers.
The average American has traveled 302 miles in the past 7 days.
One vehicle wrap can generate between 30,000 – 70,000 impressions daily.
Federal Highway Administration study forecasts a sharp increase in the amount of time spent in personal vehicles and the number of trips per household.
TIPS FOR DESIGNING VEHICLE WRAPS
A good wrap becomes pretty awesome when these items are taken into consideration:
Type of wrap:
A roof-to-rocker panel wrap isn’t always necessary. We LOVE completing full wraps but we know that it’s not a one size fits all application. That’s why in addition to a full vehicle wrap we also offer, half wraps or quarter wraps where we wrap just certain portions of your vehicle. We’ll even complete as little as perforated windows or even just simple vehicle logo and lettering. Pricing options will be provided based upon the vehicle and will be decided upon before the process is underway.
Accurate brand portrayal:
Without a doubt your brand should always be the center focus of the wrap. The whole point of a custom vehicle wrap is to reiterate your brand, your logo, your brand colors. And lastly, your brand’s look and feel as well. Is it simple or is it flashy and bold? All of this must be kept in mind when creating the layout of the custom wrap.
Simple content message:
What is the marketing message you’d like to expose to your target audience? It’s always best to limit your content message to just 1 clear, and concise idea. Remember, the vehicle is mobile billboard that must be ready quickly and easily. Keep it clean and simple. You’ve got just 3 seconds or less to get your message across.
Contact information:
A web address is a MUST! A phone number is second best and is good to include for local traffic but isn’t always necessary. Remember a web address is must easier to remember than a phone number so including the web address in a way that makes it memorable.
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All of our vehicle graphics are printed using warranted print materials and installed by our own professional and experienced installation team. We offer multiple different brands of wrap materials depending upon the longevity you are looking for.
Here are a few aspects of the wrapping process we focus on:
Educated, experienced, and respectful staff
Customer service understanding, listening, and follow-up
In-House creative with over 20 years large format design experience
Graphic design layout Proofs for review, revisions, and final approvals
Printed design proofs available to ensure brand color accuracy
Wrapping material knowledge and research experience
Streamlined process from start to finish for a hassle-free customer experience
From customer service education, graphic design experience, color matching abilities you are guaranteed a quality product outcome and a streamlined, quality experience when you choose to complete a custom wrap project with Mad Monkey.